New Business Development

Driving strategic growth initiatives to establish and expand your market presence in competitive European ecosystems.

New Business Development

Driving strategic growth initiatives to establish and expand your market presence in competitive European ecosystems.Expanding into new markets is a significant growth strategy, but it requires careful planning and execution. At TBNL, we provide end-to-end business development support, enabling high-tech companies to establish and scale their presence in the competitive European ecosystem.

Expanding into new markets is a significant growth strategy, but it requires careful planning and execution. At TBNL, we provide end-to-end business development support, enabling high-tech companies to establish and scale their presence in the competitive European ecosystem.

Lead Generation: Market Entry and Expansion

TBNL proactively identifies, engages, and nurtures potential leads to generate meaningful business opportunities. Our tailored approach includes:

  • Market Research and Target Identification:Conducting in-depth research to identify potential customers, partners, and technology clusters, with a focus on high-growth areas.
  • Lead Generation and Pre-Sales Activities:Executing outreach campaigns, managing leads, and scheduling initial meetings to open doors to new business opportunities. Identifying and pursuing new business opportunities through networking, referrals, and research while maintaining and updating a pipeline of prospective clients or projects.
  • Cross-Functional Collaboration: Working closely with your sales teams to convert leads into tangible business outcomes. Collaborating with marketing, operations, and product teams to ensure business alignment, providing market feedback to guide product or services development, and training sales teams on value propositions and market insights.
  • Customer Visits: Organizing and conducting visits to introduce your business to potential customers, either independently or in collaboration with your representatives. Building and maintaining long-term relationships with key clients and partners, acting as the primary point of contact for client escalations or negotiations.
  • Partnership Development: Identifying and fostering partnerships with reputable local and global companies to offer integrated solutions across various industries. Building strategic alliances and partnerships to enhance business capabilities, negotiating agreements, joint ventures, and collaborations.

Customer Relations Management & Project Support

Building and maintaining strong customer relationships is essential for sustained growth. TBNL ensures that every customer interaction is meaningful and impactful by:

  • CRM System Establishment/Enhancement: Supporting the setup of new CRM systems or enhancing existing ones to streamline customer management, track engagement, and drive data-driven decisions.
  • Ongoing Customer Communication: Facilitating regular communication with prospective and current clients to nurture trust and loyalty.
  • Project Management Support: Acting as a liaison between you and your customers, assisting in the seamless management of ongoing projects.
  • Progress Tracking: Supporting project teams in monitoring milestones and ensuring client expectations are consistently met.

Representation at Events and Networking

Positioning your company effectively at industry events is critical to establishing a strong market presence. TBNL helps you stay connected and visible by:

  • Event Attendance: Representing your business at key industry fairs, seminars, and conferences to network with potential clients and collaborators.
  • Strategic Representation: Advocating for your interests and communicating your value proposition during critical meetings and business activities.
  • Networking Facilitation: Leveraging our extensive network to introduce you to influential stakeholders and decision-makers in your target industry.
  • Event Organization: Designing and executing tailored events, such as workshops, seminars, and showcase opportunities, to promote your company’s products, services, and innovations to targeted audiences.

Value Proposition

Our comprehensive approach combines strategic insight, hands-on execution, and a deep understanding of the European market. With TBNL, your company gains not only access to new opportunities but also the expertise, tools, and network necessary to turn those opportunities into lasting success.